Compton Green Real Estate Marketing
The Brief
Compton Green has a rich history in Melbourne’s west and Geelong, pioneering and continually innovating Victoria’s real estate industry. The team came to Kick looking for an agency to ensure their brand resonated with varying demographics, support their in-house social media presence, and attract new talent during their annual recruitment drive.
The Result
We Kicked things of with a brand workshop to identify Compton Green’s point of difference and develop their brand essence - a one liner encapsulating who they are.
With 12 social channels to manage, Kick developed a social schedule and templated posts to help alleviate the stressful and ad-hoc nature of Compton Green’s social posting.
Finally, we developed the Compton Green Team, an annual recruitment drive featuring the ‘Just Listed’ campaign, aimed at injecting some fun and cut-through to often dry recruitment advertising.
Compton Green like to do things differently and the results speak for themselves!